Pygmy Boats

Pygmy Boats Brand Refresh

Pygmy Boats has always had a great heirloom product (do-it-yourself boat kits), but needed the look to go with it. B&Y’s job was to create a brand identity and digital experience that targeted the hands-on craftsman who wants to go the extra mile by building his/her own boat. With sexy photography and bold, graphic ads, we’ve created a modern look and feel for Pygmy that can thrive in both the digital and traditional marketing worlds.